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Some products appeal to logic. Others, such as the Apple iBook, appeal to the senses. Sure, the iBook is a hefty notebook with a price tag to match. But it looks pretty darn cool, and that fact -- along with a few nice features -- helps explain why the iBook is one the most popular laptops sold in retail, especially among students.

ZDnet Australia

  • iBook Girls
  • iBook Keylime 1
  • iBook Barbie
  • iBook Logicboard
  • iBook KeyLime 2
  • iBook Tangerine
  • iBook Hinges
  • iBook iMac to go

Steve Lohr, New York Times

Apple Computer's iBook, introduced two weeks ago, has a high ''ooooh'' factor -- the involuntary reaction elicited from some people when they see a thoughtfully designed product. The person mainly responsible is Jonathan Ive, 32, a London native who is the personal-computer industry's leading design rebel.

Steve Lohr, New York Times

 

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