Jonathan Ive #1, iBook designer
- Hauptkategorie: Newsflashes
There is a tendency for designers to understand the use of a product soley in terms of what happens between its being switched on and off. Convinced that carrying the product also defined an important aspect of its use, we developed the flip-up handle and robust polycarbonate shells co-moulded with rubber.
Jonathan Ive, iBook designer (Link: Wayback Machine)