Quote

Yes, the iBook is cool, if a little goofy looking, resembling a breath mint on steroids even more than the iMac does. And yes, it's a hot machine with impressive stats. But it won't be the 300 MHz G3 processor, the 32 Mbytes of RAM, the 56k modem, the built-in Ethernet, not even the low price tag that moves these things out the door.

No. What will sell the iBook is that Jobs understands that consumers want more than megahertz and memory -- they want to be entertained.

Chris Allbritton, salon.com

It's history repeating

Years before he moved to San Francisco to join the Apple design team, iBook Designer Jonathan Ive started his designer career in 1990 as a partner of the London agency tangerine. A major customer was the plumbing company Ideal Standard. The first iBook which Steve Jobs revealed in 1999 came in a color called tangerine, some people said that it looked good bit like a toilet seat...

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