Quote

What the Cooper-Hewitt show reveals is the extent to which Dionysus now rules over mainstream design. No big-name designer comes attached to Apple's iMac and iBook, for example. But these electronic Lolitas could be the symbols of this show. With their lollipop colors, swelling lines and toylike ease of operation, they hark back to the sexy red plastic Valentine typewriter Sottsass designed for Olivetti in 1969. And the popularity of these machines demonstrates the degree to which design today is erotically driven.few nice features -- helps explain why the iBook is one the most popular laptops sold in retail, especially among students.

Herbert Muschamp, The New York Times

Interior view: Display hinges

Apple Designer Jonathan Ive mentioned in an iBook advertisement film: You will be discovering features and details months into actually owning the product.
Steve Jobs and Jonathan Ive agreed about the fact that even invisible parts have to be designed in a beautiful way. Here you see a set of iBook Clamshell display hinges that are not only beautiful, but furthermore the most reliable hinges ever placed in an Apple portable computer.

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